A Boomerang greater than before—celebrating innovation, creativity, and impact in a way we’ve never done before.
Join us as we take our first steps beyond Digital Marketing, towards Digital Transformation.

This year’s theme BE GREATER will reward ideas that dare to be transformative.
Greater than simply high engagement or wide reach.
Greater than just an imaginative idea.

Your brand
Your business or organization
Your category
The way we do things
How we understand culture
The way we live

Did they transform? Are they greater than before?
By celebrating the transformative power of Digital,
we hope to make a difference for a greater Digital future.