Boom!
WELCOME TO THE 2023 BOOMERANG AWARDS!
In 2023, our show takes its first steps beyond Digital Marketing, towards Digital Transformation.
While we still recognize Innovation, Creativity, and Impact, this year’s theme TRANSFORM will reward truly transformative ideas that went beyond higher engagement or wider reach or beyond just an imaginative idea.
Did it change the brand for the better?
Did it transform the category?
Did it inspire new ways to do things?
Did it crush cultural stereotypes?
Did it help a business or organization make a crucial pivot?
Does it have the potential to influence the way we live?
By celebrating the transformative power of Digital, we hope to inspire everyone to take a leap of faith towards the Digital future.